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Original articles (4)
Jensen Huang Joins X, and His First Post Is a Bet on Open Models
NVIDIA's CEO opened his X account on July 24 not with a chip but with a signed letter arguing America should back open-weight AI. We read the letter, tracked the reception (Elon Musk: "Jensen is right"), mapped the 35 leaders he followed on day one, and recap where NVIDIA sits in generative media.
Unity 7: The Engine Where AI Agents Are First-Class Citizens
At Unite Seoul, Unity announced Unity 7: beta in December, release in Q1 2027, no breaking changes. For GenMedia, the story is a free MCP, an agent-ready CLI with a live C# REPL, AI-generated ad creatives, and Claude Code starring in Unity's own launch videos.
NVIDIA at SIGGRAPH 2026: The Render Frame Becomes the Prompt
DLSS 5 puts a real-time generative model inside the game renderer with art direction as its interface. Cosmos 3 makes world models open and workstation-sized. And a playable, generated world ran live on a single GPU. What GenMedia devs and artists can do now that they couldn't before.
Neill Blomkamp Goes Full AI: NIGHTBORNE and the Launch of Barley Studios
The District 9 director released a 13-minute, fully AI-generated sci-fi horror film on YouTube and founded a new studio to make more. The gatekeepers didn't get a vote.